Down River Builders
A luxury mountain home builder with a luxury rebrand
Modern
Brand
Down River Builders wanted to keep the soul of their original branding while exploring what could be
Down River Builders was looking to revitalize their branding to help customers understand the quality and luxury they deliver with every custom home they build in Cashiers, NC.
The home builder had existing branding that included sentimental art and they were looking for something modern that could be easily implemented in all facets of their marketing.
We updated the original mark while still maintaining the soul of the original mark. Re-envisioning their colors to pop from a distance meant the brand impact could felt at all times.
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